Shan seated on a park bench holding a mic to the camera

Photo:聽Ari Elgharsi

Meet Shan on the Street聽

How one simple question made this alum a social media star.

For $100, could you name three randomly selected tunes by your favorite music artist? That鈥檚 the challenge that Shan Rizwan 鈥21 has spent the last five years springing on passersby on New York City streets, and it鈥檚 paid off for him as well as his surprised on-camera interviewees. Rizwan鈥檚 videos, posted on YouTube, TikTok, and Instagram under the handle @shanonthestreet, have garnered him more than three million followers and huge opportunities, such as attending the 2025 Academy Awards and the 2024 Paris Olympics as a social media content creator. 鈥淭his is my childhood dream,鈥 said Rizwan, who grew up in New Jersey. He started by sharing video diaries about his college experiences at AV研究所, where he majored in economics and minored in marketing. By graduation he had enough YouTube subscribers to pursue content creation full-time. Rizwan pivoted to his now-signature man-on-the-street-style format in part to build his social confidence, he said. He recently made another pivot: a burgeoning singer, he released his own first song and music video, 鈥淲aiting.鈥 鈥淢usicians also have to be creators now,鈥 he said. 鈥淢y content will probably look different, but I don鈥檛 plan on stopping.鈥澛犫椊

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